Behavioral Economics in Marketing

Get all of the worksheets and exercises to accompany my FREE YouTube Course: Behavioral Economics in Marketing.

 

It's Behavioral


Elevate your approach to marketing by hacking into how/why people think and behave.

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Session 1:

Key Concept Practice Worksheet

Session 2:

Consumer Decision-Making - Journey Mapping Practice

Session 3:

Understanding and Applying Heuristics

Session 4:

Marketing Messages by Segment

Session 5:

Pricing Models

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