THE BLOG

YouTube's Year-End Feature Dump (Most of It Won't Change Anything) social media marketing video marketing youtube Jan 05, 2026

YouTube has released its final feature update review of 2025, which includes a range of changes: the expansion of voice replies, broader availability of its "Create" app, updated channel g

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YouTube Shorts Favor Freshness (<30 Days) video video marketing youtube Dec 15, 2025

Your best-performing Short from six weeks ago stopped getting views. Not gradually. Suddenly.

Welcome to YouTube's quiet algorithm shift that's rewriting short-form content strategy while creators sc...

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Mastering Video Marketing social media marketing video marketing Nov 11, 2024

Sarah Chen stared at her YouTube analytics, bewildered. After six months of posting three videos per week for her startup's channel, she had only 127 subscribers. "There has to be a better way," she m...

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