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      Strategic Paranoia: The Critical Thinking Skills Marketers Need for AI Reliability
      
        
      
      
        Sep 15, 2025
      
      
      
        
          
        
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We inhabit marketing's answer to Schrödinger's paradox—our AI tools are simultaneously brilliant and delusional. OpenAI's latest reasoning models hallucinate at rates reaching 48%. Nearly half of what...
 
    
  
 
      