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81% of US adults now use AI search tools, with Gen Z preferring AI chatbots and social platforms over Google. Learn why content must be discoverable by AI systems, not just traditional search engines.
How Chatbot Use Changed in 2025 ai chatbot seo user behavior user experience Jan 19, 2026

Eighty-one percent of US adults have used search tools powered by AI in the past three months. At the start of the year, the primary use was basic troubleshooting, writing help, and summaries. Now

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