THE BLOG
Your meetings generate more strategic intelligence than your analytics dashboards. You just never extract it.
Most marketing teams treat meeting transcripts as compliance documentation. Record the ca...
You spend more time coordinating meetings than actually holding them. This is normal. It shouldn't be.
The average marketing professional wastes six to eight hours per week on scheduling coordination...
Your calendar says you have plenty of open time. Your brain knows you can't think strategically. This isn't a contradiction. It's calendar fragmentation destroying your capacity for the work that actu...
Most marketers have Gemini access through their Chrome browser and never use it. This is a mistake. Not because Gemini is magical. Because it eliminates friction between identifying a task and executi...
Five minutes doesn't sound like much. Multiply it by every meeting on your calendar, and suddenly you're looking at hours per week. Time that disappears into the gaps between over-scheduled blocks, lo...
Calendar architecture determines work quality more than talent determines it. Marketing professionals operate under the illusion that capability alone produces results, but capability requires appropr...
Intelligence fragmentation costs marketing professionals strategic advantage they don't realize they're losing. Your calendar documents meeting frequency but not conversation quality. Your transcripts...
Your calendar reveals career trajectory more accurately than your resume. We examine thousands of marketing professional calendars annually through our curriculum work, and the pattern holds across ex...
