THE BLOG
Most professionals say they want honest feedback.
Very few consistently ask for it.
And even fewer get it in a structured, objective way.
If you’re recording and transcribing calls — sales calls, i...
The marketing world loves its shiny new toys, and AI is the shiniest of them all. But here's what's fascinating: while everyone's obsessing over automation and efficiency, the most profound opportunit...
Your AI-powered marketing campaign just launched globally, the translation is flawless, and your targeting algorithms are humming. But somehow, you're getting engagement rates that would make a Linked...
Your team spent eighteen hours crafting a proposal for a $50K project. Twelve of those hours were spent copying boilerplate from previous proposals, updating client names, adjusting scope language, re...
Call transcripts measure professional effectiveness with precision most marketing professionals avoid examining. We observe this resistance constantly—marketers eager to analyze campaign metrics, webs...