Marketers have been convinced that HubSpot is for them, and it's really just an expensive contact database. They use it just for emailing or they're only using a small portion of it when they have ...

Snapchat has added a fun new AI activation for the holidays, with its new "Animate It" Lens now available for paying Snap users. Snapchat's new video AI Lens will enable you to activate an animation i...

When Machines Dream Up Your Next Campaign

The blank page terrifies even seasoned marketers. That cursor blinks. The deadline looms. Your brain cycles through the same tired angles you've used a dozen...

Every brand wants a community. Most build ghost towns. They launch Slack workspaces that go silent after launch week. They create Facebook groups where only the brand posts. They host forums where mem...