THE BLOG

The Tier System Every PR Strategy Needs personal branding pr training press relations Dec 15, 2025

Your CEO has twenty years of industry experience, built three successful companies, and speaks at major conferences.

They just got rejected from their fifth podcast this month.

The problem isn't cre...

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The EPK That Actually Opens Doors personal branding pr training press relations Dec 15, 2025

Your CEO has impressive credentials. Twenty years in the industry. Built three successful companies. Speaks at conferences. Advises startups.

None of that gets them on podcasts.

Podcast hosts receiv...

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Write Better Executive Content in 30 Minutes a Month ai content content strategy leadership personal branding Dec 15, 2025

Your CEO spends three hours crafting the perfect LinkedIn post. Gets 47 likes, two comments, and zero meaningful business conversations.

Meanwhile, executives at competing firms seem omnipresent—podc...

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Executive Personal Branding as Lead Generation personal branding social media social media marketing Dec 08, 2025

The CEO of a mid-sized tech firm spent $84,000 on LinkedIn ads in 2025. Total qualified leads: three. That same CEO launched a personal branding initiative in January 2026—posting weekly thought leade...

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Personal Branding for Marketers: Building Authority in Your Niche branding marketer training personal branding Dec 01, 2025

Your job title means nothing outside your current company. Your LinkedIn profile looks identical to ten thousand other marketing managers. When layoffs come—and they always come—nobody remembers the p...

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The Personal Brand Paradox brand personal branding startup Oct 13, 2025

There's a special kind of founder who wants their three-person company to sound like a Fortune 500 firm. They craft carefully depersonalized content. They use "we" when they mean "I." They desperately...

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Personal Branding Course: Mastering Your Professional Identity brand training personal branding Sep 24, 2024

Establishing a strong personal brand is crucial for standing out and making an impact in your professional life. Our comprehensive personal branding course will guide you through the process of defini...

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