THE BLOG
      AI Bias Auditing for Marketers: Detecting Algorithmic Discrimination
      
        
      
      
        Sep 22, 2025
      
      
      
        
          
        
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The Department of Housing and Urban Development's $5 million settlement with Meta in 2022 began with what seemed like routine ad optimization. Facebook's AI system learned to show housing advertisemen...
      AI Hallucinations: Protect Your Brand From Your Own Tools
      
        
      
      
        Sep 15, 2025
      
      
      
        
          
        
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Microsoft's Tay lasted 16 hours. The AI chatbot designed to learn from Twitter conversations quickly devolved into spouting racist, sexist rants before Microsoft pulled the plug. Air Canada's chatbot ...
      Managing 20+ Marketing Tools Without Technical Background
      
        
      
      
        Sep 15, 2025
      
      
      
        
          
        
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You became a marketing leader to create campaigns, not manage software. But somewhere between hiring your third contractor and launching your fifth campaign, you became the reluctant CTO of a 20-tool ...
 
    
  
 
       
       
      